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Why We Suffer From Losses More Than We Gain From Wins

February 11, 2019 By Melissa

Imagine two scenarios:

In the first one, you make a $10 bet with a friend. You lose. The next day, fortune smiles on you as you walk down the street. You see a $10 bill lying on the sidewalk.

In the second scenario, nothing happens. You neither enter into any bet with anyone, nor do you find any money lying on the street.

In both scenarios, your net gain is $0.

Would both of these scenarios affect you the same psychologically? Or would one have a greater emotional impact than the other? Which scenario would you choose?

If you picked the second scenario, you made the right choice.

[Read more…]

Filed Under: Psychology Tagged With: brain, mindset, money, psychology, psychology study, research

Why Are YouTubers So Rich?

January 14, 2019 By Melissa

Making YouTube videos for a living is nice, isn’t it?

You hear about it all the time. Ads showing YouTube stars’ multi-million dollar mansions. Viral videos exploding with millions of views. People making full-time incomes from the comforts of their home.

Top YouTubers can make upwards of $10 million in a year. When you add up the advertising revenue, sponsorships, and endorsement deals, those figures go up even higher. Being a professional YouTuber sounds lucrative, doesn’t it?

[Read more…]

Filed Under: Success Tagged With: brain, life, life lesson, mindset, money, motivation, productivity, psychology, psychology study, success

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